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Fatty Boum Boum
10 septembre 2015

Automne Fall Winter 2015, an Iceland journey

G.kero is the brand and pseudonym of artist Marguerite Bartherotte.

After studying art in La Cambre school in Belgium, the artist broke free from the strict confines of the art world to have some fun in the ever-changing world of fashion.

Marguerite finds inspiration in everything that brings joy, whether life, music or nature.

For the 2015 Fall-Winter collection, the designer brings together Karl Lagerfeld, the Beatles, François Hollande, and Daft Punk on ski runs (15/16 FW collection). For the summer, she presents Bowie and the Stones and speaks of love and sex in a poetic and uninhibited manner with a Kama Sutra shirt (SS14 and SS15 collections), one of the brand's classics.

The unique and graceful portrayal of these colourful characters is part of the G.kero brand signature.

This bohemian artist usually paints her collections in her friends' homes and willingly shares stories of her encounters.

"I started by drawing handsome boyfriends that I didn't have, and then I drew pretty girls on their T-shirts."

Marguerite completes this joyous world of characters with expressive animals that she exalts by painting them in bright colours that you wouldn't find in nature – such as her multicoloured zebra and tiger, two other classics from the first collections (2012). This winter’s collection will feature a polar bear on black, hand-printed cashmere.

Finally, the artist evokes nature by designing dreamy, idyllic landscapes. G.kero's tropical prints stand out from others. Her designs are free and wild, often bursting with shades of turquoise blue. Painting on fabric gives these drawings a sense of beauty and unique depth. Her strokes are poetic and incredibly expressive.

This world that is naive, powerful, childish and mature, all at the same time, is available in the form of raw edge T-shirts, sweatshirts, shirts, light blouses, teddy jackets, and cashmere pullovers. In the summer, the collection includes dresses, skirts, and mini shorts. The clothes are crafted in the best family workshops in Portugal. Her pen and brush strokes may be raw and impulsive, but the clothes are designed with the utmost attention to detail and are made from high-quality, refined, soft fabric (cotton, cashmere, and silk). This accurate offhandedness makes every G.kero creation a unique technicolour fashion statement that goes beyond a simple printed garment. A true artistic expression that conveys freedom and inspiration to live a daring and spontaneous life.

 

 

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